EC Fatum



In the Telecom industry the majority of operators conduct analytics programs that enable them to use their internal data to boost the efficiency of their networks, segment customers, and drive profitability with some success. But the potential of big data poses a different challenge: how to combine much larger amounts of information to increase revenues and profits across the entire telecom value chain, from network operations to product development to marketing, sales, and customer service — and even to monetize the data itself.

Big data promises to promote growth and increase efficiency and profitability across the entire telecom value the benefits of big data over the opportunities available through traditional data warehousing technologies include: